Storyteller Archetypes Introduction Differentiate your brand. Daydream character types into branded realities. There’s a new deck that’s coming out that I am really excited about that was created to complement the Storyteller Tactics deck. It’s also going...
Downtown Disneyland: Cedar Rapids Downtown Redevelopment Plan Download the Cedar Rapids Development Plan Documents Cedar Rapids Downtown Development Plan Cliffs Notes 0:00 Alan introduces the Cedar Rapids Downtown Development Plan and the order of operations at a city...
Storytelling for Social Change: Simplifying a Complex Scenario into a 5-Minute Presentation Creating powerful presentations for City Council The conversation discusses storytelling for social change, using a case study of the MyCR app in Cedar Rapids, Iowa. The...
Brand Tactics and Storyteller Tactics Pip Decks, An introduction This article is derived from the video transcript discussing the Brand Tactics and Storyteller Tactics decks produced by Pip Decks: Good morning, my name is Alan Murdock. This is the first time I’m...
The Storytelling Power of Surprise How structuring stories with the Fabula deck helps writers create more dynamic stories. Stories that use the power of surprise When developing a story we often think about it as stretching out in a long line. What happened first,...
